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Motion Design | Branding
Motion Design • Mogrts
IFOAM - Organics International required a collection of short, shareable, social media spots to be used as part of their Honest Food campaign. The end product needed to be reusable, and flexible, to fit several different message themes, so I developed a template using After Effects’ mogrt functionality.
The template contained a selection of pre-defined animations, with images, text and colors all completely editable in a separate Premiere Pro file using the mogrt template. This allowed for quick iterations with the same visual theme, and the result being a collection of different videos all stemming from one template.
Role: Concept, Design, Animation
Software Used: After Effects, Premiere Pro
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